Channel Partner Alliance
What makes the Channel Partner Alliance different from ALL other groups? You can build your business your way!
Go it alone: Become a virtual member to access our powerful online web portal to build your business. You get an effective goal-setting and management tool. You get curated business educational content to improve your skills. You get access to masterclasses, coaches and virtual mastermind peer-groups. Learn more or join.
Join a peer-group: CPA is all about building best business practices for a sustainable recurring revenue MSP business model. It’s easier to accomplish this through a Mastermind Peer-Group experience. Mastermind peer-groups are relatively new to most people, even though Napoleon Hill created the concept around 80 years ago (Read his book “Think and Grow Rich”). A Mastermind group is designed to help you navigate through challenges using the collective intelligence of others.
What is a Mastermind Peer Group?
Typical Mastermind groups offer a combination of brainstorming, education, peer accountability and support in a small group setting. It helps you and your mastermind group members to sharpen business and personal skills to achieve greater success. Participants challenge each other to set powerful goals, and more importantly, to accomplish them.
First you create a goal, then a plan to achieve it. The group helps you with creative ideas and wise decision-making. Problems are solved through peer brainstorming and collective, creative thinking. Then, as you begin to implement your plan, you bring both, success stories and obstacles to the group.
The group requires commitment, confidentiality, willingness to give and receive advice and ideas, and support each other with total honesty, respect and compassion. In many ways, Mastermind group members act as catalysts for growth, devil’s advocates and supportive colleagues.
In a mastermind group, the agenda belongs to the group. Each person’s participation and commitment is key. Your mastermind partners give you feedback, help you brainstorm new possibilities, and set up accountability structures that keep you focused and on track. This creates a community of supportive colleagues who brainstorm together and move to new heights.
Your mastermind group is like having an objective board of directors, a success team, and a peer advisory group, all rolled into one.
We have taken this decades-old business-building activity, modernized it for today’s fast moving digital business World and customized it for the IT channel.
Our mission is to help VARs and MSPs grow, improve and future-proof their businesses. Learn more about all we do in the Channel at www.technoplanet.com
A Mastermind group is NOT for you if you are:
- not willing to fully lean in and participate
- not willing to be vulnerable and honest
- a negative or deeply sarcastic person
- not able to commit to attending meetings
A Mastermind group is for you if you are:
- looking to surround yourself with highly motivated people
- able to accept help and learn from the mistakes of others
- looking to reinforce positive steps with accountability
- willing to invest in yourself
How does our “Mastermind” peer-group program work?
The HOT Seat
One of the most powerful tools in a MasterMind group is the “Hot Seat”. The Hot Seat is when a member is given the focus from the collective experience of the group to solve a specific and immediate issue that will be of utmost benefit to them. In this structured environment, the Hot Seat participant will receive definite steps, expertise, resources and even encouragement to move forward. (An interesting side effect of the Hot Seat is that everyone usually is able to get something useful from the discussion that they can apply.)
Accountability is everything! Without it, goals will never be reached. Accountability in front of your peers is a very powerful motivator. It gets the job done and gives huge reward. This accountability will help you keep moving towards your goals with more power than you thought you had as your peers and coaches support and cheer you on. This very special peer-to-peer accountability will help every team member to step up and get the job done right!
Feedback and the power of an honest NO
Getting feedback from friends and family will most likely not give you the honest or brutal truth that you need in business. How much time and money could you save by avoiding mistakes? In a Mastermind group, you will get honest, yet respectful feedback from your peers who truly understand the situation. While great ideas will be encouraged, bad ideas will be exposed. In some cases, a simple course correction might make the difference between success and failure, while for others, giving up on a bad idea might be the best thing that happens to them!
Commitment to Help
“There is more happiness in giving than there is in receiving.”
There is something incredibly rewarding when you are able to help someone solve an issue or give them feedback that truly changes their lives. Try it to feel it for yourself! Open yourself to a fellowship of incredible individuals whose combined experience will allow each member to leap past their competitors. We dare say that many Mastermind members of the group actually do become close friends. And, with the expanded community of the many other groups, there is a growing group-force that continues to empower every member.
The first day of your experience starts with a Mastermind introduction session and get to meet the other members of the group. This is the beginning of where relationships will start to develop and the group can build a consensus on those topics where external, expert support and team-working can achieve transformational change! As one outcome from the first meeting, the group will provisionally agree the topics and coaches who they would like to lead future sessions. From the range of coaches available, the group may wish to focus on specific topics or to spread the subject matter for broader impact.
Moving forward, the number of scheduled Coach-supported Mastermind peer-group sessions will vary depending on your membership level.
In addition to the shared component of the program, all participants will have access to a defined number of virtual, one-to-one Coaching sessions which can be selected to support group themes or pursue more specific areas of interest.
Ask about our all-female peer groups!
Costs: The Channel Partner Alliance helps its members to leverage suppliers’ Marketing Development Funds (MDF) to subsidize their membership fees which also includes a powerful e-procurement tool to check price, availability and place orders with all major IT distributors in real time. Out of the gate, CPA members receive valuable benefits with zero risk. It’s always FREE to join for first 90 days, however, if we are not able to generate enough MDF funds from participating suppliers to cover your ongoing monthly membership fees, then you will have the option to either continue by paying your membership fees or cancelling your membership. Talk to our representatives to help guid you through claiming MDF from vendors and distributors to subsidize your membership fees. There is no reason why you cannot get funding to subsidize your fees. Ask for details or join now!
Channel Partner Alliance benefits are broken down into five areas:
- The online portal for setting goals and achieving them plus access to all of the on-demand educational content
- The Mastermind Peer-Group Program
- The Vendors’ and Distributors’ special CPA member incentives and discounts
- Free access to an e-procurement tool to check their prices and availability (in real-time) as well as place online orders to most major distributors from ONE dashboard! Something like the “travago” of the IT supply chain.
- Free access to powerful resources to help you find the right third-party tools to run your business. There are about 30 moving parts to any successful channel partner’s business and we have a tool for that! Start by telling us what you need or let us help you figure that out! Our recommendations are FREE!
For Vendors and Distributors:
You can become a “Supply-Side Partner” to Channel Partner Alliance to help your channel partners to improve their businesses and grow your sales. All you have to do is agree to support your partners who are also CPA members with your MDF funds to help them pay for their fees. That’s it! If you wish to offer CPA members a special group discount pricing, then they will appreciate that too, but it is not a requirement (FYI, 100% of any discounts are always passed on to CPA members). The goal is simply to help your partners leverage some MDF to subsidize their membership fees proportionately, based on their sales. Sign up then sit back as you monitor the sales growth of your CPA member partners, year over year! Join the Vendors who have already sponsored complete mastermind groups for their partners to measure the actual ROI. Compare the group’s performance as they go through the program with other partners to easily measure the impact on your sales. Contact us to learn more!